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Sheraton Tunica to undergo rebranding, renovation
Memphis Business Journal,
Friday, November 20, 2009 at 9:00:01 AM
The Sheraton Casino and Hotel Tunica will be renamed and rebranded as the Tunica Roadhouse and Casino Hotel on Dec. 18.
The Sheraton, which is owned by Harrah's Entertainment Inc., will close on Dec. 14. It will also undergo a complete renovation to the casino, food and beverage areas and hotel rooms. Financial details of Harrah's investment in the project have not been disclosed.
When it is completed, the property will have a bluesy, Southern rock theme, which will include a new bar, pub games and a mechanical bull.
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